Media Membership

The Media membership is for people who produce stories and content for media organizations, magazines, newspapers, radio, television stations, or social media. This includes writers, photographers, videographers, editors, publishers, bloggers, and content creators.

Corporate Media

$150

Corporate membership is for up to five contacts from a working media organization such as a magazine, newspaper, radio or television station. Member members include writers, photographers, videographers, editors, publishers and bloggers.

Full Media
Designation

$50

A full-media designation belongs to those who work for independent companies and are paid for their work. It can be full-time or freelance. To qualify they must:

Submit at least three full stories each year about the automotive industry (or)
Produce at least three electronic stories
Work for a major publication (AJC, Bloomberg, Atlanta Business Chronicle) where they cover breaking automotive stories but not as a full-time beat, necessarily.
Work in production of three stories per year. Be responsible and actively involved in assigning, editing and writing stories on the automotive industry.
Host or produce a regularly scheduled program on radio, television, or online/multimedia with a minimum of 20,000 listeners/viewers.
Produce at least three stories that is written for an advertiser or vendor.

NOTES:

Each of these works should have published dates within six months of each other, which would give someone new to the position to produce something to show the board.
An article, image, video, broadcast, blog entry, website contribution, or mobile app must be editorial content that shows, describes, evaluates, discusses and/or facilitates an understanding of the auto industry that is not paid for by the subject matter.
An article must have a minimum of 250 words. For broadcast and digital outlets, the story must be a minimum of 60 seconds.

Full Social Media Designation

$50

A full social media designation is for those who produce their own social media content — personal website, YouTube, Instagram, etc. — that has a combined readership/followers of over 7,000. They should have consistent views on YouTube and an engagement rate of 1 percent or higher. When getting a vehicle from an OEM, they must post at least one static image/video/Reel of the vehicle on their account and as many stories as they’d like.

Produce stories and/or social media work for at least one year before applying for full social media designation.
Must produce a minimum of 26 new posts in the last year.
Demonstrated revenue source.
Submit website analytics stats over the last 12 months. A screenshot of your Google Analytics for the last 12 months should suffice.

Junior Social Media Designation

$100

An Associate Social Media Designation is aimed at those whose work is self-produced or self-published but does not have the numbers to qualify for full social media designation. They most likely have not monetized their work at this point. Their membership hopefully will serve as a starting point for their careers covering the automotive industry and is aimed at encouraging these members to grow their social media presence and be mentored within the association to reach the required numbers and achieve professional status.

The associate needs to demonstrate consistent growth of followers, readers
Submit examples of three works within a year.
Produce three to five posts per month for writing blogs or Instagram. For YouTube videos: a minimum of twice a month.